Web Design
Web Design
Content strategy
Content strategy
Brand identity design
Brand identity design
Front-end development
Front-end development
Elite creative precision with the speed of a specialised task force.
Selected clients
0-1
Designed To Be Different.
NEXEL is a ground-up reimagining of what an agency looks like. Built from the understanding that clients need good work, made fast and easy.
Centred around systems that priorities efficiency, simplicity and quality of output, think of us as your dedicated in-house partner.
We are here to make things easy.
Thoughtful design that moves the needle
They create thoughtful digital experiences, build strong brand identities, and uncover opportunities that drive real results.
Tom Davidov
CEO at Sony
Tom Davidov
CEO at Sony
Fact 01
50
%
We aim to be at least 50% more cost efficient than the typical agency model by reducing the things that don't actually make your work better.
A streamlined process, executed with methodical care.
We transform underwhelming brands into standout experiences, built to reflect the quality, ambition, and greatness
Timeline
Discovery - Concepts - Execution
Discovery
Concept
Execution
…
1 Week
2 Weeks
3 Weeks
Latest
projects
This is the story behind the story. Not told in words, but in images that capture how it all came together.
Latest
projects
This is the story behind the story. Not told in words, but in images that capture how it all came together.
Super pro
Celebrating the drive and determination behind success.
Super pro
Celebrating the drive and determination behind success.
Formula vintage
A blend of classic car heritage and modern design.
Formula vintage
A blend of classic car heritage and modern design.
Posnen gallery
Challenging fashion stereotypes and celebrating the unexpected.
Posnen gallery
Challenging fashion stereotypes and celebrating the unexpected.
Fringe sports
Highlighting quirky, lesser-known sports with humor and energy.
Fringe sports
Highlighting quirky, lesser-known sports with humor and energy.
Lot and coin
A unique brand identity combining tradition and excitement.
Lot and coin
A unique brand identity combining tradition and excitement.
Sprey zest
Bold packaging and branding that brings excitement and personality.
Sprey zest
Bold packaging and branding that brings excitement and personality.
Services
Our services are built to help In house brands and agencies grow smarter, move faster, and create with more flexibility.
Services
Our services are built to help In house brands and agencies grow smarter, move faster, and create with more flexibility.
Creative Direction
⊹
Campaign Concept Development
⊹
Logo design
⊹
Brand Guidelines
⊹
Art Direction
⊹
Motion Design
⊹
Logo Design
⊹
Typography & Color Systems
Creative Direction
⊹
Campaign Concept Development
⊹
Logo design
⊹
Brand Guidelines
⊹
Art Direction
⊹
Motion Design
⊹
Logo Design
⊹
Typography & Color Systems
Creative Direction
⊹
Campaign Concept Development
⊹
Logo design
⊹
Brand Guidelines
⊹
Art Direction
⊹
Motion Design
⊹
Logo Design
⊹
Typography & Color Systems
Content Creation
⊹
Social Media Content
⊹
Website Copywriting
⊹
Information architecture
⊹
UX Writing
⊹
Tone of voice guidelines
Content Creation
⊹
Social Media Content
⊹
Website Copywriting
⊹
Information architecture
⊹
UX Writing
⊹
Tone of voice guidelines
Content Creation
⊹
Social Media Content
⊹
Website Copywriting
⊹
Information architecture
⊹
UX Writing
⊹
Tone of voice guidelines
Website Development
⊹
Custom Development
⊹
Template Developmet
⊹
Design System
⊹
Wireframing
⊹
Dashbaords
⊹
Prototyping
Website Development
⊹
Custom Development
⊹
Template Developmet
⊹
Design System
⊹
Wireframing
⊹
Dashbaords
⊹
Prototyping
Website Development
⊹
Custom Development
⊹
Template Developmet
⊹
Design System
⊹
Wireframing
⊹
Dashbaords
⊹
Prototyping
Front-end dev
⊹
Framer & Webflow builds
⊹
Migration
⊹
SEO
⊹
CMS integration
⊹
E-commerce setup
⊹
Shopify Set-up
Front-end dev
⊹
Framer & Webflow builds
⊹
Migration
⊹
SEO
⊹
CMS integration
⊹
E-commerce setup
⊹
Shopify Set-up
Front-end dev
⊹
Framer & Webflow builds
⊹
Migration
⊹
SEO
⊹
CMS integration
⊹
E-commerce setup
⊹
Shopify Set-up
Flexible
plans
Tailored, flexible plans designed to scale with you, whether you’re just starting out or growing fast.
Flexible
plans
Tailored, flexible plans designed to scale with you, whether you’re just starting out or growing fast.
Easily - Retainer
Yearly
Flexible billing and clear deliverables—perfect for fast-moving brands that need consistent, high-quality design on tap.
What's Included:
⊹
Up to 2 active requests at a time
⊹
Delivery within ~48 hours per request
⊹
Pause or cancel anytime
⊹
Dedicated senior designer on every project
⊹
Recurring credit system for diverse output
Starting from
$
3000
Monthly
Easily - Retainer
Yearly
Flexible billing and clear deliverables—perfect for fast-moving brands that need consistent, high-quality design on tap.
What's Included:
⊹
Up to 2 active requests at a time
⊹
Delivery within ~48 hours per request
⊹
Pause or cancel anytime
⊹
Dedicated senior designer on every project
⊹
Recurring credit system for diverse output
Starting from
$
3000
Monthly
Easily - Retainer
Yearly
Flexible billing and clear deliverables—perfect for fast-moving brands that need consistent, high-quality design on tap.
What's Included:
⊹
Up to 2 active requests at a time
⊹
Delivery within ~48 hours per request
⊹
Pause or cancel anytime
⊹
Dedicated senior designer on every project
⊹
Recurring credit system for diverse output
Starting from
$
3000
Monthly
One off project
Clear scope, set timeline—ideal for one-off projects that need sharp execution without the long-term commitment.
What's Included:
⊹
Fixed scope, flat price
⊹
Clear timeline and milestones
⊹
Custom one-off design requests
⊹
Great for launches, pitches, or rebrands
Starts at
$
9000
One off project
Clear scope, set timeline—ideal for one-off projects that need sharp execution without the long-term commitment.
What's Included:
⊹
Fixed scope, flat price
⊹
Clear timeline and milestones
⊹
Custom one-off design requests
⊹
Great for launches, pitches, or rebrands
Starts at
$
9000
One off project
Clear scope, set timeline—ideal for one-off projects that need sharp execution without the long-term commitment.
What's Included:
⊹
Fixed scope, flat price
⊹
Clear timeline and milestones
⊹
Custom one-off design requests
⊹
Great for launches, pitches, or rebrands
Starts at
$
9000
Clients
Real words from the people we’ve partnered with — honest feedback, lasting impact.
The closest thing to having an in-house design team without actually hiring one
From strategy to execution, they integrated seamlessly into our workflow and brought clarity to every step of the process.
Alex Morgan
CEO at IDEO
Finally found a partner who understands both brand and business
They didn’t just make us look good—they made sure every design decision aligned with our goals and audience.
Taylor Reed
Director of Product at Airbnb
Fast turnaround times without compromising on craft or depth
Every request was handled with care, insight, and a clear sense of design purpose. It was never just about speed—it was about doing it right.
Jordan Blake
Founder & Creative Lead at Collins
A process that’s as thoughtful as the final product
They guided us with confidence, challenged our thinking when needed, and turned a fuzzy brief into a focused, high-impact outcome.
Casey Quinn
Head of Strategy at Pentagram
Gave our launch the polish and presence it needed to stand out
They took our half-formed ideas and built a visual identity that felt premium, clear, and unmistakably us.
Riley James
Design Director at Google
The kind of creative partner you want on speed dial
Reliable, sharp, and ego-free. We trusted them with our brand—and they delivered every single time.
Morgan Ellis
Owner & Principal Designer at Work & Co
The closest thing to having an in-house design team without actually hiring one
From strategy to execution, they integrated seamlessly into our workflow and brought clarity to every step of the process.
Alex Morgan
CEO at IDEO
Finally found a partner who understands both brand and business
They didn’t just make us look good—they made sure every design decision aligned with our goals and audience.
Taylor Reed
Director of Product at Airbnb
Fast turnaround times without compromising on craft or depth
Every request was handled with care, insight, and a clear sense of design purpose. It was never just about speed—it was about doing it right.
Jordan Blake
Founder & Creative Lead at Collins
A process that’s as thoughtful as the final product
They guided us with confidence, challenged our thinking when needed, and turned a fuzzy brief into a focused, high-impact outcome.
Casey Quinn
Head of Strategy at Pentagram
Gave our launch the polish and presence it needed to stand out
They took our half-formed ideas and built a visual identity that felt premium, clear, and unmistakably us.
Riley James
Design Director at Google
The kind of creative partner you want on speed dial
Reliable, sharp, and ego-free. We trusted them with our brand—and they delivered every single time.
Morgan Ellis
Owner & Principal Designer at Work & Co
FAQ
Get quick answers about working with us and our approach to digital solutions.
What’s included in a monthly retainer?
01
Each retainer includes a set number of design or strategy requests per month, priority turnaround, and a dedicated point of contact. It’s built for teams who want ongoing support without starting from scratch every time.
How many requests can I make per month?
02
We typically handle up to two active requests at a time, with new ones queued as they’re completed. Most deliverables are turned around within 48–72 hours, depending on complexity.
Is a retainer better than a one-off project?
03
If you need ongoing design support, faster turnarounds, or regular iterations, a retainer is often more cost-effective and collaborative than starting fresh each time.
Who will lead the work?
04
You’ll work directly with senior designers and strategists. No middle layers, no fluff—just experienced people doing the work.
Do you work with international clients?
05
Yes. Most of our clients are remote. We’re fully set up to collaborate across time zones with clear communication and shared tools.
What happens if I don't use all the monthly retainer credits?
06
Don't worry, think of the retainer like a cell phone contract. Each month your credits renew, with 50% of the previous months un-used credits rolling over to the following month.
0—1
Process
Let’s dive into the process. From first idea to final launch, every step is clear and intentional.
Discovery
01
Stakeholder interviews & briefing
We kick things off by talking with key stakeholders to understand the business, the product, and what success looks like. We gather context, listen to pain points, and align on expectations and outcomes.
1-5 Days
User & market research
From audience behaviors to competitive landscapes, we dig deep. This can include user interviews, heuristic reviews, and trend analysis to uncover insights that will inform both the design and strategy moving forward.
1 Week
Defining the challenge
With everything on the table, we define a clear problem statement, map out user journeys, and outline key objectives. This becomes the north star for everything that follows.
2 Days
Concept
02
Creative & strategic exploration
We explore different directions, concepts and ideas, from brand tone to UX flows. This is where rough sketches meet strategic thinking. We push ideas, test assumptions, and explore what the product could become.
2-4 Days
Concept refinement
Based on feedback and collaboration, we narrow things down. Ideas evolve into stronger, more focused concepts - whether it’s a design direction, a brand identity, or a content system.
3-5 Days
Direction alignment
Before building anything, we make sure everyone’s aligned. We present key concepts, rationale, and early prototypes to ensure the direction feels right - visually, strategically, and functionally.
2 Days
Execution
03
Creative campaign & web development
We craft the visuals, campaign or interactions - pixel by pixel. From typography to motion, every element is considered and consistent, rooted in a scalable system that supports growth.
2 Weeks
Collaboration with developers
Design and dev go hand in hand. We work closely with developers to translate design into clean, responsive code. This ensures the experience looks and performs exactly as intended.
3 Weeks
Iterative testing & QA
Before anything goes live, we test it—on different devices, in different scenarios, and with real users if needed. We fix bugs, refine flows, and make sure everything works as it should.
1 Week
Launch
04
Final prep & handoff
Everything’s reviewed, double-checked, and handed off cleanly. From assets to guidelines, we make sure the team has everything they need to take things forward with confidence.
3 Days
Post-launch optimisation
We support the rollout—whether it’s a quiet launch or a big reveal. We help coordinate the details, monitor performance, and make sure the experience is seamless from day one.
Rollout & support
We support the rollout—whether it’s a quiet launch or a big reveal. We help coordinate the details, monitor performance, and make sure the experience is seamless from day one.
Discovery
01
Stakeholder interviews & briefing
We kick things off by talking with key stakeholders to understand the business, the product, and what success looks like. We gather context, listen to pain points, and align on expectations and outcomes.
1-5 Days
User & market research
From audience behaviors to competitive landscapes, we dig deep. This can include user interviews, heuristic reviews, and trend analysis to uncover insights that will inform both the design and strategy moving forward.
1 Week
Defining the challenge
With everything on the table, we define a clear problem statement, map out user journeys, and outline key objectives. This becomes the north star for everything that follows.
2 Days
Concept
02
Creative & strategic exploration
We explore different directions, concepts and ideas, from brand tone to UX flows. This is where rough sketches meet strategic thinking. We push ideas, test assumptions, and explore what the product could become.
2-4 Days
Concept refinement
Based on feedback and collaboration, we narrow things down. Ideas evolve into stronger, more focused concepts - whether it’s a design direction, a brand identity, or a content system.
3-5 Days
Direction alignment
Before building anything, we make sure everyone’s aligned. We present key concepts, rationale, and early prototypes to ensure the direction feels right - visually, strategically, and functionally.
2 Days
Execution
03
Creative campaign & web development
We craft the visuals, campaign or interactions - pixel by pixel. From typography to motion, every element is considered and consistent, rooted in a scalable system that supports growth.
2 Weeks
Collaboration with developers
Design and dev go hand in hand. We work closely with developers to translate design into clean, responsive code. This ensures the experience looks and performs exactly as intended.
3 Weeks
Iterative testing & QA
Before anything goes live, we test it—on different devices, in different scenarios, and with real users if needed. We fix bugs, refine flows, and make sure everything works as it should.
1 Week
Launch
04
Final prep & handoff
Everything’s reviewed, double-checked, and handed off cleanly. From assets to guidelines, we make sure the team has everything they need to take things forward with confidence.
3 Days
Post-launch optimisation
We support the rollout—whether it’s a quiet launch or a big reveal. We help coordinate the details, monitor performance, and make sure the experience is seamless from day one.
Rollout & support
We support the rollout—whether it’s a quiet launch or a big reveal. We help coordinate the details, monitor performance, and make sure the experience is seamless from day one.
Discovery
01
Stakeholder interviews & briefing
We kick things off by talking with key stakeholders to understand the business, the product, and what success looks like. We gather context, listen to pain points, and align on expectations and outcomes.
1-5 Days
User & market research
From audience behaviors to competitive landscapes, we dig deep. This can include user interviews, heuristic reviews, and trend analysis to uncover insights that will inform both the design and strategy moving forward.
1 Week
Defining the challenge
With everything on the table, we define a clear problem statement, map out user journeys, and outline key objectives. This becomes the north star for everything that follows.
2 Days
Concept
02
Creative & strategic exploration
We explore different directions, concepts and ideas, from brand tone to UX flows. This is where rough sketches meet strategic thinking. We push ideas, test assumptions, and explore what the product could become.
2-4 Days
Concept refinement
Based on feedback and collaboration, we narrow things down. Ideas evolve into stronger, more focused concepts - whether it’s a design direction, a brand identity, or a content system.
3-5 Days
Direction alignment
Before building anything, we make sure everyone’s aligned. We present key concepts, rationale, and early prototypes to ensure the direction feels right - visually, strategically, and functionally.
2 Days
Execution
03
Creative campaign & web development
We craft the visuals, campaign or interactions - pixel by pixel. From typography to motion, every element is considered and consistent, rooted in a scalable system that supports growth.
2 Weeks
Collaboration with developers
Design and dev go hand in hand. We work closely with developers to translate design into clean, responsive code. This ensures the experience looks and performs exactly as intended.
3 Weeks
Iterative testing & QA
Before anything goes live, we test it—on different devices, in different scenarios, and with real users if needed. We fix bugs, refine flows, and make sure everything works as it should.
1 Week
Launch
04
Final prep & handoff
Everything’s reviewed, double-checked, and handed off cleanly. From assets to guidelines, we make sure the team has everything they need to take things forward with confidence.
3 Days
Post-launch optimisation
We support the rollout—whether it’s a quiet launch or a big reveal. We help coordinate the details, monitor performance, and make sure the experience is seamless from day one.
Rollout & support
We support the rollout—whether it’s a quiet launch or a big reveal. We help coordinate the details, monitor performance, and make sure the experience is seamless from day one.
Stats
& facts
Proof in numbers. Because good design should perform.
45+
45+
Years of collective experience
Our founders bring decades of experience from traditional agencies, startups and in hourse brands.
45+
45+
Years of collective experience
Our founders bring decades of experience from traditional agencies, startups and in hourse brands.
45+
45+
Years of collective experience
Our founders bring decades of experience from traditional agencies, startups and in hourse brands.
30+
30+
Happy customers
Recognized for excellence with awards and features in Wired, Fast Company, Design Milk, and more. Worked with brands like Nike, Spotify, Airbnb, Adobe, and Samsung.
30+
30+
Happy customers
Recognized for excellence with awards and features in Wired, Fast Company, Design Milk, and more. Worked with brands like Nike, Spotify, Airbnb, Adobe, and Samsung.
30+
30+
Happy customers
Recognized for excellence with awards and features in Wired, Fast Company, Design Milk, and more. Worked with brands like Nike, Spotify, Airbnb, Adobe, and Samsung.
100+
100+
Completed projects
A proven track record of delivering diverse design and web solutions across industries, from startups to established brands.
100+
100+
Completed projects
A proven track record of delivering diverse design and web solutions across industries, from startups to established brands.
100+
100+
Completed projects
A proven track record of delivering diverse design and web solutions across industries, from startups to established brands.
0+
0+
Awards & honor's
Recognized for excellence with awards and features in Wired, Fast Company, Design Milk, and more. Worked with brands like Nike, Spotify, Airbnb, Adobe, and Samsung.
0+
0+
Awards & honor's
Recognized for excellence with awards and features in Wired, Fast Company, Design Milk, and more. Worked with brands like Nike, Spotify, Airbnb, Adobe, and Samsung.
0+
0+
Awards & honor's
Recognized for excellence with awards and features in Wired, Fast Company, Design Milk, and more. Worked with brands like Nike, Spotify, Airbnb, Adobe, and Samsung.
NEXEL
—
NEXEL
—
NEXEL
—
Make it happen
Make it happen
Make it happen